Three nails from ADC
hw.design was presented with two bronze and one silver nail by the ADC Germany at an award ceremony in Berlin.
The trade fair stand for paper manufacturers Munksjö Decor, whose design brief was to create an extraordinary stand for the INTERZUM 2007 as a communication measure for conveying the company's new strategic direction, and the new design of the 2006/2007 annual report for ThyssenKrupp were each awarded a bronze nail.
The corporate image book Discover Steel #04 – also for ThyssenKrupp – showcases the raw material steel and its use in mobility through a sophisticated “book-in-a-book” design, which highlights the raw material’s unique role in terms of mobility on the basis of worldwide reports, for example from Brazil, Australia, Germany and even from space. The image book, which illustrates the topic of motion starting with a "mobile" cover film, was awarded a silver nail.
The ADC Germany was established in 1964 based on the US version. Its aim is to enhance creative performance in Germany by setting new benchmarks.