Setting a new standard at Siemens for information graphics. With a broad-based process, Siemens AG is following the global trend for the visualisation of data, processes and correlations as a fixed component of everyday communications. Today, information graphics are used for everything from instruction manuals to evaluation and visualisation of large volumes of data in simple, striking ways as well as through complex presentation methods.
hw.d developed a comprehensive information design on behalf of the Group, which meets the varied requirements of the company and clearly communicates the respective contexts.
With "The Future of Energy" pilot project (www.siemens.com/entry/cc/en/future-of-energy.htm), hw.d developed a flexible modular system suitable for all different types of media which ensures a distinctive, brand-specific information language at Siemens. Information can be aptly visualised in both two and three dimensions.